The strength of a survey rests on the questions that it contains. Well-designed, clear, uncomplicated, logically ordered questions provide you with insights that genuinely represent what people are thinking, or going through. This is precisely why reviewing survey questions examples are so insightful. These teach you how to ask the correct things the correct way so as not to confuse or overwhelm the respondent.
Identify What a Great Survey Question Looks Like
A well-written question is readable (without typos or grammatical errors), objective (with no bias towards what the user is trying to ask), and specific (more than one idea shouldn’t be needed). It nudges respondents away from any particular answer and toward their true answer. If questions are vague, they will make people to guess and guessed answers will result in wrong data.
Developing a feel for the format, wording, and tone of survey questions becomes easier when looking at examples. It allows you to come up with questions that are relevant to your viewers.
Generic Ideation Questions You Can Ask in Any Survey
Multiple-Choice
Ideal for rapid decisions and effortless analyses.
Example:
How frequently you use our product?
- Daily
- Weekly
- Monthly
- Rarely
Rating Scale
Perfect for measuring satisfaction or agreement.
Example:
How would you rate your experience with our service?
- Very Poor – 1
- Excellent – 5
Yes/No
There are no frills, no sugar coating, it is best for direct questions and answers.
Example:
Did our team solve your problem?
- Yes
- No
Open-Ended
Great option for open-ended answers in the respondent’s own words.
Example:
- If you could change/improve one thing, what would that be?
It makes them easier to adapt, since these categories show up in most survey questions examples.
How to Not Ask Stupid Questions
Other questions fail because they are lengthy, complicated, or unintentionally leading. Another question style that confuses respondents are double-barreled questions (where the question asks two things − and double-barreling itself). This is a plain structure and neutral language so that it will become easy for people to reply accurately.
This is where the ready-to-use survey questions examples and templates come into play and helps you. They provide you with tested templates that minimize errors and keep your survey focused and consistent.
Creating Questions Considering Your Audience
Every audience is different. A customer survey may not need lengthy and to-the-point questions, whereas an employee feedback survey may be more freeform. Knowing your audience helps you decide your tone and structure.
The same goes with examples and templates allow you to adjust your process while not having to reinvent the wheel. They reveal how differently groups listen for questions, and what formats elicit the clearest answers. Adapt your wording based on the knowledge of the audience to avoid confusion and improve the accuracy of the response. Gems are relatable, easy to interpret, and relevant to their own lives, so participants fill out the survey more mindfully.
Final Thoughts
The most important aspect of a questionnaire is the question itself. When you take a look at great survey questions examples, you’ll have clarity, a good plan, and the ability to create with confidence. Easily create surveys to complete and with rich insights with ready-to-use survey questions examples & templates.